With the ecological crisis in mind, manufacturers should look for such management concepts that will ensure the highest possible product quality on the one hand, and take into account pro-environmental demands throughout the entire production cycle on the other. This perspective is offered to the manufacturer by the concept of sustainable development as referred to in this publication. In the paper, a query of the literature on the ESG postulate as a concept implemented in a company producing parts and subassemblies for agricultural trailers (specializing in technical means of agricultural transport), was performed. In the further part, the strategy of sustainable production was illustrated, itself a result of pro-environmental activity, which in turn, led to the development of a sustainable product in the final phase.